Revolutionise Your Sales Strategy: Why Business Owners Need to Simplify Their Proposals

Revolutionise Your Sales Strategy: Why Business Owners Need to Simplify Their Proposals

In today’s economically challenging market, closing a deal is often as much about your sales strategy as it is about the quality of your product or service. One common mistake that many businesses make is complicating the process of securing the business – often with dull, or poorly structured proposals. Or worse, some aren’t sending…

The Art of Everyday Negotiation: How Businesses Can Achieve Win-Win Outcomes

The Art of Everyday Negotiation: How Businesses Can Achieve Win-Win Outcomes

Negotiations can be difficult and have much riding on them. A notable example of a difficult negotiation that concluded successfully with concessions is the Cuban Missile Crisis of 1962. This was a tense 13-day confrontation between the United States and the Soviet Union over Soviet ballistic missiles deployed in Cuba. As the world teetered on…