Under promise and over deliver
- The client’s business
- The client’s competition
- The client’s customers
How many of us have been on the receiving end of someone trying to sell something to us we didn’t want? How did it make you feel? It’s one of the main reasons business owners hate the idea of ‘selling’ to prospective customers (prospects). However, what if you thought of every sales call not as…
Last week I went to two business events that were focusing on the 100 days since the Brexit vote, the potential impact of Brexit and what businesses can do to mitigate the risks.You would think that most of what was discussed would have been pretty negative, however there emerged some real pearls of wisdom which…
Can you say that you know who your competition are, where their strengths and weaknesses lie, why consumers might choose them over you? If you can’t then how can you compete with confidence? I work with owners of micro businesses (typically employing 1-9 people) planning how they are going to get from where they are…
Its a great feeling when the economy starts to pick up and business starts to be a little easier to come by, but it dismays me when a business owner says they don’t need any more business. You may not need any more business but do you want any more business? How far could your…
As the old adage goes, ‘To fail to plan is to plan to fail’- and you don’t want to become a government statistic! There are many people setting up in business today who are fantastic at what they do – in fact they are just the sort of person a business owner would want working…
I like to think I’m a decent human being. I open doors for people, help people where I can, treat my friends and acquaintances with respect and courtesy, pay my way when I’m out with people and do what I can to make sure I can look at myself in the mirror when I shave…